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Case Studies for Organizational Communication: Understanding Communication Processes, 3/E

저 자     : Keyton
I S B N   : 9780195386721
출 판 년 : 2010
페 이 지 : 400p, Paper
출 판 사 : Oxford
가 격     : \35,000
주 문     : 신청수량 :  권 [주문하기] [돌아가기]
소 개

Case studies offer students the opportunity to explore critical incidents and develop effective strategies for resolution. Featuring the exclusive, real-life case studies of top communication scholars, Case Studies for Organizational Communication: Understanding Communication Processes, Third Edition, employs a unique applied approach that allows students to use their knowledge of organizational communication to analyze typical organizational problems.

Edited by Joann Keyton and Pamela Shockley-Zalabak, the book includes a variety of open-ended cases that encourage lively classroom discussions. This format also provides instructors with greater flexibility in connecting case assignments to their primary text.

Now in its third edition, the book is enhanced by an updated companion website (www.oup.com/us/keytonshockley) featuring instructor resources and case studies from previous editions. Two new sections--"Organizations and Their Stakeholders" and "Organizational Crisis"--and twenty-one new readings address a variety of issues, including organizational technology, teamwork and group processes, decision-making and problem-solving, and diversity.

A flexible supplement covering a broad range of contexts and situations, Case Studies for Organizational Communication, Third Edition, is an essential resource for helping students devise successful communication strategies.



차 례

Section 1: Organizational Culture
1. How Do You Get Anything Done Around Here?--Marian L. Houser and Astrid Sheil
2. Communicating and Leading Change in Organizations--Christina M. Bates
3. Managing a Merger--Cheryl Cockburn-Wootten, Mary Simpson, and Theodore E. Zorn
4. Incompatible IT Cultures--Jeanne S. McPherson
5. Your Attitude Determines Your Altitude--Erika Kirby
*6. Growing Pains--Jessica Katz Jameson
*7. How Dare He Manage Our Talk--Ryan S. Bisel and Amber S. Messersmith

Section 2: Organizational Technology
8. Caught in the Intranet--Jensen Chung
9. The Difficulties of Virtual Leaders--Alexander Lyon
10. Knowledge Is Power--Melinda Morris Villagran and Mary Hoffman
11. The E-Mails in the Clinic Initial Services Department--Heather Walter
*12. Finding a Home for Communication Technologies--Craig R. Scott, Laurie K. Lewis, Jenn D. Davis, and Scott C. D'Urso

Section 3: Teamwork and Group Processes
13. Reorganizing Human Resources at ASP Software--Donald L. Anderson
14. Teaming Up for Change--Maryanne Wanca-Thibault and Adelina Gomez
*15. Lessons Learned--MJ Helgerson
*16. Taking Charge--Joann Keyton
Section 4: Decision Making and Problem Solving
17. How Much Does Passion Count?--Stuart L. Esrock, Joy L. Hart, and Greg B. Leichty
18. Permission to Walk--Michael L. Kramer
19. For the Good of Many--Nancy M. Schullery and Melissa K. Gibson
20. A Matter of Perspective--Paaige K. Turner and Robert L. Krizek
21. The Expert Facilitator--Mary E. Vielhaber *22. Corporate Social Responsibility v. Greenwashing--Astrid Sheil and Heather Gearhart
Section 5: The Individual and the Organization
23. Bob's Dilemma--Erica L. Kirby
24. Working Without Papers--Shawn D. Long
25. Corporate Counseling--Steve May
26. Managing Multiple Roles--Caryn E. Medved and Julie Apker
27. No Laughing Matter--Linda Dickmeyer and Scott Dickmeyer
28. Not on my Sabbath--Joy Koesten
*29. The Aggrieved Mediator--Christine E. Cooper
*30. An Officer First and a Nurse Second--Colleen E. Arendt
*31. Finding the Right Associate--Leslie Reynard
*32. Conflict Around Performance Reviews--Elayne Shapiro
*33. There's a New Sheriff in Town--Lori J. Joseph
*34. Resisting Disability--Carol B. Mills

Section 6: Organizational Diversity
35. Where Does It Hurt?--Cynthia Irizarry
36. A Case of Mistreatment at Work?--Mary Meares and John Oetzel
37. The Penis People--Diane Kay Sloan
38. Navigating the Limits of a Smile--Sarah J. Tracy
*39. Putting My Best Foot Forward--Aparna Hebbani
*40. Berating the (Japanese) Bow--Andrew J. Critchfield
*41. Islamophobia at Work--Shawn Long

Section 7: Organizations and Their Stakeholders
*42. Inviting Public Input--Stephen C. Yungbluth and Zachary P. Hart
*43. Give Me Information or I'll Blog--Patty C. Malone and Keri K. Stephens
*44. Community Civility--Rod Troester
*45. The Sago Mine Disaster--Carlos E. Balhana and Deanna F. Womack

Section 8: Organizational Crisis
*46. More Questions Than Answers--Amanda M. Gunn
*47. Ethics in Big Pharma--Alexander Lyon and Robert R. Ulmer
*48. Forced Collaboration--Beth Eschenfelder



저 자

Joann Keyton is Professor of Communication at North Carolina State University.

Pamela Shockley-Zalabak is Professor of Communication and Chancellor at the University of Colorado at Colorado Springs.


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